The 2022 Wine Supermarket of the Year award was judged by three Masters of Wine - Ali Cooper, Junior Vianna and Sarah Abbott - as well as renowned industry expert Christine Parkinson. Christelle Guibert, CEO for the IWSC completed the panel.
Following the recent announcement of our Wine Supermarket of the Year shortlist, the IWSC is delighted to announce the 2022 winner of this coveted award.
This year’s award was a tightly fought battle, but our winner’s range consistently focussed on quality, its instore experts engaging and visibly present and an impressive instore experience, Waitrosewas the standout winner for this year’s award.
Expanding its instore tastings for customers and introducing producer tastings, Waitrose continues to grow its focus on its instore wine experience.
Education remains at the heart of its drive to deliver the best service for customers with over 200 of its instore advisors holding WSET qualifications.
While other competitors in this sector are very clearly moving in the right direction, it was unanimously agreed that for 2022, with its continuously impressive range of wines, Waitrose is the IWSC’s Wine Supermarket of the Year.
Congratulations to Waitrose.
The 2022 shortlist for our Wine Supermarket of the Year award can be viewed here.