Franklin & Sons take home IWSC 2024 Mixer Producer Trophy

Alternative drinks

Tue 12 Nov 2024

The IWSC is delighted to announce the winner of the 2024 Mixer Producer Trophy - Franklin & Sons (UK). 

Founded in 1886, Franklin & Sons has a storied heritage in the art of mixing exceptional flavours, making them a well-recognised name in the beverage industry for over a century. From humble beginnings in a small confectioner’s shop in London, the company has evolved with a passion for crafting distinctive mixers that elevate the drinking experience. Their mission remains rooted in delivering quality, creativity, and consistency across every product. Today, Franklin & Sons continue to innovate while staying true to their traditional values, blending classic British heritage with contemporary mixology trends.

Known for their emphasis on using only the finest ingredients, Franklin & Sons source botanical and fruit infusions from around the world to create flavours that captivate palates. This meticulous attention to quality has garnered Franklin & Sons consistent recognition at the IWSC Awards, with 2024 proving to be another milestone. This year, they achieved an impressive 7 IWSC medals, including 1 gold, 4 silver, and 2 bronze, underscoring their commitment to excellence.

Franklin & Sons are not only innovators in taste but also leaders in sustainability. As the world shifts towards eco-conscious practices, the company is committed to reducing its environmental footprint. With a comprehensive sustainability strategy in place, they prioritise recyclable packaging, ethical sourcing, and reducing water usage in production. This dedication to a greener future resonates with environmentally conscious consumers and bartenders alike, who appreciate the brand's commitment to creating a positive impact.

In addition to sustainability, Franklin & Sons stands out for its dedication to the bartender community through "The Mix" programme. This bartender advocacy initiative is designed to support, educate, and inspire bartenders across the UK, equipping them with knowledge, tools, and resources to innovate and succeed. The programme serves as a platform to celebrate the craft of bartending, while fostering a vibrant community that shares a passion for mixology. 

Franklin & Sons’ unique approach to crafting drinks has not only redefined the role of mixers but also elevated them to essential ingredients in creative cocktails. The IWSC judges praised the company’s approach: “The vast range of creative flavour combinations in the Franklin & Son's portfolio gives bartenders more mixer options than they've ever had before. This allows their products to not simply serve as generic mixers, but actually are inspiring bartenders to use the sodas as compelling cocktail ingredients and evoke new flavour combinations.”

It is Franklin & Sons’ dedication to excellence, sustainability and giving back to the drinks community that truly sets them apart from others in the industry. 

Well done Franklin & Sons!