Absolut Vodka awarded IWSC’s 2024 Vodka Producer Trophy

Spirit news

Tue 12 Nov 2024

We’re delighted to award Absolut Vodka the IWSC 2024 Vodka Producer Trophy.

Founded in the small Swedish town of Åhus, Absolut Vodka has carved its name as one of the leading global spirits companies. With a commitment to quality and craftsmanship, the brand has grown to be synonymous with premium vodka. As part of The Absolut Group, which includes renowned brands such as Beefeater Gin and Malibu, Absolut maintains a strong focus on creativity and innovation. The company prides itself on its sustainable practices, with a mission to produce a carbon-neutral product by 2030, setting a benchmark within the industry.

Absolut Vodka’s dedication to sustainability is evident in its production methods. The distillery is renowned for its energy efficiency, sourcing local ingredients and closely monitoring the entire process from farm to bottle. The brand champions ethical practices and transparency, ensuring that its ingredients are responsibly produced. This commitment to the environment has not only contributed to Absolut's reputation but has also inspired others within the spirits industry to adopt similar practices.

The IWSC 2024 Vodka Producer Trophy follows the Absolut's impressive medal performance at the competition and highlights their continuous dedication to excellence. The shortlist was announced with great anticipation, and their win is a testament to their innovative approach and quality of product.

The judges shared: “One of the major successes this year for Absolut was their commitment to improving their environmental credentials, which is so impactful for such a big company. Not only do they innovate with new products, but the standard of execution across these is so impressive. The quality of their product this year was very impressive; it’s such an exciting time for the vodka category as a whole.” This recognition underscores why Absolut Vodka stands out in a competitive market, showcasing both their unwavering focus on sustainability and their ability to continually push the boundaries of flavour and creativity.

In 2024, Absolut launched an exciting collaboration with The Andy Warhol Foundation for the Visual Arts, releasing a limited-edition bottle that not only celebrates a renowned artistic legacy but also reinforces their commitment to creativity. Moreover, the introduction of Absolut Nights Orange Peel—a vibrant blend of orange peels and coffee—demonstrates the brand's ongoing innovation in flavours.

As Absolut Vodka steps into the future, their dedication to quality, sustainability, and creativity promises to resonate powerfully within the spirits industry. With the IWSC Vodka Producer Trophy in hand, Absolut Vodka is poised to continue leading the way in the world of premium spirits, inspiring both consumers and industry professionals alike.

Congratulations to Absolut Vodka.