Wine Communicator of the Year nominee: Amelia Singer
Founder of Amelia’s Wine, which runs wine tastings and corporate events – specifically the Mews House Tastings hosted in Singer’s own London home – and co-presenter of ITV’s The Wine Show, Singer has a wealth of experience in the industry. She is also the wine columnist for Waitrose Food Magazine and the UK ambassador for The Wine Institute of California.
Singer was praised by judges for being “an amazing presenter” and “a born communicator”; “Amelia’s exuberance and drive is ringing wine to new audiences”.
Our final Wine Communicator of the Year nominee, Singer tells us more about how she first became interested in wine, and why her favourite region is The Rhone.
How did you first become interested in wine?
I had a very enthusiastic, European father who weaned me on wine from age six. I would be allowed a sip before dinner and he would ask me what I thought. I loved food, flavours and it was just a fun way to bond with my dad. It is still very much an interest that we share and which allows us to have quality time together.
How long have you been in the wine business?
Nine years... I can’t quite believe it. It has gone by so fast!
Which is your favourite region and why?
That is a mean question! The Rhone perhaps... Those were the wines which my father first shared with me and it is just such a beautiful region with extremely collaborative and adventurous winemakers.
Which winemaker do you most admire?
Where do I begin... The Henschke family really impressed me. I know they make incredible wine but their forward thinking in regards to sustainability and the future of our planet was really impressive. They are also a really close family who can all work extremely well together… And I love their dog.
What do you do to relax?
I love the endorphin hit from working out, but really it is people who make me happy and relaxed. Having my old school friends around to mine, creating a smorgasbord of dips and cheese and opening a delicious bottle or two of wine is my happy place.
What’s been your greatest triumph?
Being shortlisted for this award is definitely up there, and working with The Wine Show. But I guess for personal and professional reasons, it has been the fact that I have been able to make a career out of what I love and I haven’t had to compromise on my values.
And what’s your most embarrassing moment?
Too many... Last week I fell flat on my face at 67 Pall Mall after leaving a Californian Cabernet tasting. It was in front of a bunch of a people and I was in such a hurry to leave that I left my mobile phone and tasting notes... I then had to return minutes later to ask for them back and face all those same people again...
The IWSC Wine Communicator of the Year 2018 will be announced at the Vinitaly Gala Dinner on 14 April in Verona.
- “As a start-up brand you focus hard on achieving credibility and creating awareness. Winning Gold Outstanding and the Mezcal Trophy provided us with a level of credibility and exposure that we simply could not have achieved on our own. The awards helped secure key listings in Harvery Nichols and Selfridges and certainly played a significant part in opening up dialogue with potential U.S importers and ultimately securing one. I thought hard about which competition to enter and what the return on that investment would be. I can say with absolute confidence that the IWSC was worth every penny.”David ShepherdFounder & Director, Corte Vetusto
- “IWSC is a very important competition to us in terms of showing consumers our quality. It's one of the competitions that we definitely enter on a yearly basis.”Ian ChangMaster Blender, Kavalan Distillery
- “Out of all of the awards, the IWSC is probably the most prestigious and most honest awards. You choose your judges very well and they're very good, honest, decent people. They do it for the love of the industry.”Sukhinder SinghMD, The Whisky Exchange
- “The IWSC is a very prestigious competition. The prestige is a great thing to be able to communicate to our customers who have great respect for it.”David PorterOperations & Buying, Lea & Sandeman
- “The IWSC represents everything, without a doubt. There's no better competition in the world where you can judge yourself not just against your countrymen but against the rest of the world.”Andy AndersonWinemaker, Takapoto Estate
- “Fantastic company and fantastic award . . . In the wine industry, having an award like this is such an accolade.”Claire GriffithsCommercial Director, Vina Cono Sur
- “It's one of the greatest international awards you can get. It's similar to an Oscar, if you like.”Lenz MoserWinemaker, Yantai Changyu Pioneer Company
- “Because of the number of international judges that are tasting the wines and the number of wines that are being entered, it’s a great privilege for us to receive this award. The history of the competition, the standing that it has amongst the international wine world and certainly amongst one’s peers, to be able to get an award at the IWSC means a lot. There are a lot of competitions around the world – this probably represents the top award you could get as a winemaker.”Gary & Kathy JordanWinemakers, Jordan Wine Estate
- “It’s a great honour to win especially as nowadays people are focusing on the quality not just the numbers, so it does mean a huge amount getting recognition from an institution as well sought after as the IWSC.”Chris BlandyOwner, Blandy's Wines
- “This will be a recognition that will help in building the brand further, and building its prestige around the world.”Victor FuentesDirector General, El Coto de Rioja S.A
- “The IWSC is a well renowned, well looked up to standard and a symbol of premium products so it’s a great achievement to win any award.”Andrea FreeboroughCellar Master, Nederburg Wines