The International Wine and Spirit Competition (IWSC) are pleased to announce that Spirito diVino has become their Official Italian Media Partner.
Providing coverage regionally and nationally, the programme sees Spirito diVino support the IWSC by promoting the Competition and its medal winners at key points throughout the year.
Franz Botrè, Editor and Publisher of Spirito diVino commented: “The prestige and respect of the IWSC globally is something that very much matches the profile of Spirito diVino. This media partnership is a fantastic step in developing the international credentials of one of Italy’s most prestigious publications.”
Spirito diVino joins a growing list of impressive media partners which have seen the Competition increase visibility internationally over the last 12 months, obtaining an estimated coverage of over 1.14 Billion impressions.
IWSC Group Sales and Marketing Controller, David Kelly comments: “This is a fantastic initiative for the Competition and our entrants. It further highlights the benefits of entering such a prestigious competition along with the international reach that the IWSC actually has in promoting our winners. We have seen a huge boost in coverage and profile from our network of international media partners, supporting the marketing programmes of not only the IWSC, but our medal winners as well.”
The Competition, which sees products entered from nearly 90 countries across the globe, uses each media partner to represent the Competition in regional wine and spirit markets, whilst offering a truly international platform to promote award winning products.
Coverage will be obtained at key points throughout the year including results announcements and the prestigious IWSC Awards Presentation and Banquet held at London’s Guildhall in November.
Spirito diVino is the magazine thought for a learned reader or someone wanting to know and read about wine without stopping just at the label. “The magazine to reflect while sipping” deals with the culture of good drinking. Tasting with scores given by the magazine technical board; reportage on the visits to the main wineries both in Italy and abroad; analyses and classifications of red, white, rosé wines, Champagne, distillates and sparkling wines, while grand hotels and restaurants are evaluated for the quality of their cellars as well as for the level of their cuisine; interviews to world-renowned personages of the culture, art and show world, loving wine, tasting and often producing it.
In the wake of the culture of good wine, at the end of 2011 the magazine Fine Spirits was born as a supplement to Spirito diVino and dedicated to distillates, with the subheading: “The distillate passion for the aware drinking”. Here are the contents characterizing Spirito diVino, published every two months.
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