Veronika Karlova is an experienced spirits consultant within the vodka industry. She has been working for Noblewood Group – the owner of Beluga Vodka since 2020 and is currently looking after the UK on-trade channel. In addition to her role with Noblewood Group, she has been judging on panels for a variety of international competitions, including the IWSC. She has written articles on a range of vodka topics, including the latest vodka trends, vodka regions and vodka-terroir. A native of Slovakia, she has an extensive knowledge of the global vodka market, and has been featured with Forbes, BBC Radio and Slate Magazine on various vodka subjects.